Design by J Bank
karbon identity - thumb.jpg

Karbon Identity

Karbon is networks and structures. Karbon is strong while being lightweight (fibre, graphene). Karbon is beautiful and desirable (diamonds). Karbon is versatile and adaptable.

Jeremy Bank (Designer), Pax Zwanikken (Creative Director)

Karbon logo mark and logotype

Karbon logo mark and logotype

When designing the logo mark and logotype, I let the name guide the visual direction. Quite literally taking on board the mental imagery associated with the correct 'carbon' spelling. The final execution is a mark that explores structure and form, contained within a bounding form of an ellipse. 

karbon identity - logotype.png